13th December 2007

iPod touch spurs competition to use Windows Embedded CE 6.0-based for MP3/Video players

posted by Eric C. in Consumer Electronics |

Up to this point, Windows Embedded CE 6.0 (WinCE) based MP3/Video players have been at a cost disadvantage when compared to other solutions that companies could base their players on, with costs of system-on-chip solutions around $7-$8 for WinCE-based devices versus only $3-$4 for other solutions. The price difference, along with no perceived consumer demand for the features that WinCE has over other solutions is why up to this point it hasn’t been used in many MP3/Video players. Digitimes is reporting that manufacturers are now starting to embrace WinCE because of the popularity of the iPod touch. Digitimes goes on to say that WinCE can cut development down to as little as 2 or 3 months and already has many of the touchscreen features as it’s used in many PDAs and smart phones. It will be interesting to see what companies come up with to try and compete with the iPod Touch.

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